威客电竞

专家服务>鹰目案例 > 车来车往展开北京全城广告投放
车来车往展开北京全城广告投放

车来车往展开北京全城广告投放

车来车往 IT行业 北京市
东城区,丰台区,昌平区,朝阳区,海淀区

车来车往本次北京全城的广告投放,是得力于鹰目户外广告网的专业分析、策划及执行,精准覆盖到有车一族及爱车一族,大幅度提升了平台的知名度和影响力。

8   浏览 2016-05-23
设计创意

鹰目投放

CHELAICHEWANG“HAOZA”113CHUGUANGGAOGAN DE“CHEYUAN”ZHANSHICHANGYOUDAIYANZHENG

威客电竞  SHUJUXIANSHI,2015NIANSHANGBANNIANZHONGGUOERSHOUCHEDIANSHANGPINGTAIZHENGTIJIAOYIGUIMODADAO47.8WANLIANG,TONGBI2014NIANSHANGBANNIANZENGZHANG139%。

威客电竞  SUIZHEERSHOUCHEDIANSHANGPINGTAIJIAOYIGUIMODEKUAISUZENGZHANG,RENRENCHE、YOUXINERSHOUCHE、PINGANHAOCHE、GUAZIERSHOUCHE、58ERSHOUCHE、CHELAICHEWANGDENGDAPIERSHOUCHEDIANSHANGSHUNSHIERSHENG,BINGZHUJIANXIANXIANCHUBAIJIAZHENGMINGDEXIAOYANZHISHI。

威客电竞  “DANGQIANERSHOUCHEDIANSHANGDEYUNYINGMOSHIZHUYAOYOUB2BJINGPAIMOSHI、C2CJISHOUMOSHI、B2CSHOUMAIMOSHI、C2BJINGPAIMOSHIDENGSIZHONGYUNYINGMOSHI。QIZHONG,C2BDEJINGPAIMOSHICHENG2015NIANSHANGBANNIANFAZHANZUIKUAISUDEMOSHI。”XINGYEFENXIRENSHIBIAOSHI。

威客电竞  ZUOWEIC2BJINGPAIMOSHIDAIBIAODECHELAICHEWANGZAICISHITOUZHIXIA,GENGSHIFALITUOZHANERSHOUCHESHICHANG,BINGYUJINRIKUANGSHUABEIJINGCHAOYANG、FENGTAI、DONGCHENG、CHANGPING、HAIDIANDENGWUDAQU113CHUDAOZHAGANGUANGGAO。JUXI,CHELAICHEWANGBENCIBEIJINGQUANCHENGDEGUANGGAOTOUFANG,SHIDELIYUYINGMUHUWAIGUANGGAOWANGDEZHUANYEFENXI、CEHUAJIZHIXING,JINGZHUNFUGAIDAOYOUCHEYIZUJIAICHEYIZU,DAFUDUTISHENGLEPINGTAIDEZHIMINGDUHEYINGXIANGLI。

  哪里卖高价?哪里就有车源

  ZAIJINGZHENGJILIDEERSHOUCHESHICHANGSHANG,“DECHEYUANZHEDESHICHANG。”NEIME,RUHEDEDAOGENGYOUZHIDEYISHOUCHEYUANNI?

  “RANGCHEZHUZAIZIJIDEPINGTAISHANGHUODEZUIDADELIYISHIJIEJUEZHEIYIWENTIDEGUANJIANDIAN。”YINGMUHUWAIGUANGGAOWANGSHICHANGYANJIUBUFUZERENFENXIDAO。

威客电竞  CHELAICHEWANGCEOXIELEIYEFEICHANGRENTONGZHEIYIGUANDIAN:“CHEZHUSUOPAIMAIDECHELIANGHUIANZUIGAOJIACHENGJIAO。”CHELAICHEWANGDUYOUDEJINGJIAGUIZE,SHIDEDUIYUTONGYILIANGCHE,GEDAZHONGDUANCHESHANGBUDANWUFALIANHEYAJIA,ERQIETONGSHIZAIXIANJINGJIA,CHUJIAQIANZUIGAODECAINENGDEZHI,ZHEIYANGJIUNENGJIANGXIAOFEIZHEZHIYUYIGEGONGPINGDEDIWEI,YOUXIAOBAOHULEYONGHUDELIYI。

  YEZHENGSHIZHEIYIJINGJIAGUIZE,RANGBEIJINGCHAOYANGQUSHIMINLIXIANSHENGDEDAOLESHIHUI:“WOSHI2014NIAN11YUEFENMAIDENISANGTIANLAIXILIEDECHE,ZHIJINCAIKAILE1.8WANGONGLI,DAOERSHOUCHESHICHANGJIWOKAICHULE12WANZUOYOUDEJIAGE,ERZAICHELAICHEWANGDEPINGTAISHANG,WOMAILE14WANDEGAOJIA。TONGSHIHAISHENGDIAOLECHELIANGJIANCE、GUOHU、JIAOFUDENGYIXILIEDEMAFAN。”

  ERDUIYUCHUXIANDECHELIANGLIUPAIQINGKUANG,XIELEIBIAOSHI:“CHELAICHEWANGHUIZAIPINGGUSHIJIANCEZHIHOUYUCHEZHUQIANSHUYIFENZUIDIMAICHEXIEYIJIA,BINGZAIJIANGCHESHOUGOUHOUTONGGUOSIRENDINGZHIDEFANGSHIZAIMAIJIYONGHU。JICHELAICHEWANGHUIANKEHUDEGEXINGHUAXUQIU,JINXINGPIPEICHEYUAN,ZHIZHIWANCHENGDINGZHIGOUCHE。QIZHONGPINGTAIHUIZAISIRENDINGZHIYEWUSHOUQU1%DEFUWUFEI。”

威客电竞  “CHELAICHEWANGDEJINGJIAGUIZEJIBIMIANLIUPAIDEXIEYI,NENGJICHEZHUYIGE'MAIDAOHAOJIAQIAN'DEBAOZHENG,TONGSHIC2BDEMOSHIHAIJIANHUAZHONGJIANLIUCHENG,BIKAIHUANGNIU、4SDIANDENGQUDAO,ZHIJIELIANJIECHEZHUHEZHONGDUANCHESHANG,JIESHENGLEERSHOUCHEZHONGJIANCENGCENGJIAJIADELIUTONGCHENGBEN。ZHEIZHONGSHENGSHI、SHENGLI,YOUMAIGAOJIADEXINGSHIZUINENGDADONGCHEZHUDEXIN,CHEYUANYEJIU‘SHUIDAOQUCHENG’LE。”XINGYEFENXIRENSHIBIAOSHI。

  C2B模式将撬动市场?有待检验

威客电竞  QISHI,CHELAICHEWANGZAIC2BLINGYUSUANSHIHOULAIZHE,ZAIZHEIYILINGYUZAOYOUKAIXINERSHOUCHEBANGMAI、TIANTIANPAICHEDENGDIANSHANG。MUQIAN,C2BCHENGWEIZUIWEIHUOYUEDEYIZHONGMOSHI,SHENZHIHENDUORENDOUQIWANGC2BMOSHINENGGOUQIAODONGERSHOUCHESHICHANG。

  “ZHONGGUOERSHOUCHESHICHANGXIANGDUIBIJIAOLUOHOU,TUCHUBIAOXIANWEIMAIMAIERSHOUCHEDEBUFANGXIN。ERC2BBANGMAIMOSHINENGGOUJIEJUECHEZHUHECHESHANGDEYIBUFENDE‘DANXIN’。“YINGMUWANGSHICHANGYANJIUBUFUZERENBIAOSHI,

威客电竞  CHELAICHEWANGSHICHANGTUIGUANGFUZERENYETONGYANGBIAOSHI,CHEZHUBULEJIEERSHOUCHESHICHANGDEGONGZHENGJIAGE,CHESHANGMENYOUNANSHOUDAOHAOCHE,SUOYIC2BMOSHIWEIERZHEDAJIANLEQIAOLIANG,BANGZHUYONGHUJIEJUEMAICHEXUQIU,BANGZHUCHESHANGJIEJUESHOUCHEKUNNAN。

威客电竞  DANYINGMUWANGZISHENGUWENYEBIAODALEYIDINGDEDANYOU,“CONGERSHOUCHEDIANSHANG(RUCHELAICHEWANG)BUJULAIKAN,DIANSHANGMENDOUZAIJIJIZHENGDUOCDUANCHEYUANSHICHANG,QUEHULVELEGOUCHESHICHANGDEPEIYANG。ZHEIHUIZHIJIEZAOCHENGERSHOUCHESHICHANGMAIMAIDESHIHENG。”

  JULEJIE,ZAOCHENGGOUCHENANDUDEYUANYINZAIYUWOGUOERSHOUCHECHELIANGXINXIJIAOWEIFENSAN,FENBIEFENSANZAI4SDIAN、WEIXIUCHANGJIBAOXIANGONGSIDENGDIFANG,TONGSHIHAICUNZAIDIYUSHANGDEXIANZHI,ZHEIXIEDOUYINFACHELIANGXINXIBUDUICHENG,RUSHIYONGQINGKUANG、XINGSHILICHENGHEJIANXIUQINGKUANGDENGXINXIPIANCHA,ZUIZHONGZHIJIEZENGJIALEGOUCHEDENANDU。

  CIWAI,ERSHOUCHESHOUHOUFUWUTIXIDEBUWANSHAN,YETONGYANGYINGXIANGZHEGOUCHESHICHANGDEZHUANGDA。

  “ZHEIJIUYAOQIUDIANSHANGMENZAIBUJUCHEYUANSHICHANGDESHIHOU,YEXUYAOJIANLIWANZHENGDECHELIANGXINXIPINGTAIJIWANZHENGDESHOUHOUFUWUTIXI。MAIMAIPINGHENGCAINENGRANGERSHOUCHESHICHANGJIANKANGYOUXUDEFAZHANXIAQU。”YINGMUWANGZISHENGUWENJIANYIDAO。(WEN/WANGMINGYUE)


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